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Building strong relationships with installers is an important part of our Trade Team’s work, and a recent installer session at City Plumbing in Minehead was a great example of this in action.

Regional Account Manager Kallum Keeley worked closely with Adrian Walters, Showroom Manager at Minehead City Plumbing, to organise an evening session giving local installers the opportunity to get hands-on with Ideal Standard products and find out more about our offering, with a particular focus on our Cera brassware ranges.

“It was a really good evening and a great opportunity to get in front of local installers and have a proper chat with them,” said Kallum.
“We were able to talk through our products, answer any questions they had and give them the chance to get hands-on with the Cera brassware ranges.
“It’s always useful to hear directly from installers about what they’re looking for and what matters to them when they’re choosing products.”

He added: “That’s what these sessions are really about – getting closer to the trade and building relationships.
“It’s not just about showing people products – it’s about having those conversations and making sure installers have the confidence to work with our Ideal Standard products.”