A “speed dating” event hosted by CPS saw Ideal Standard outlining our expanded product range to the merchant’s showroom managers.
Held at Vaillant’s training hub in Bristol, the session offered an opportunity to network and highlight key product innovations, bringing together leading manufacturers and around 30 showroom managers from CPS’ south west region.
A key focus for Ideal Standard at the event was showcasing the expanded taps range, as well as highlighting new additions to the showering portfolio, including the Ceratherm T25+ thermostatic shower valve and the Alu+ shower system.
National Account Manager Liam Pryszlak said: “The format allowed us to have meaningful, focused conversations with eight groups, covering a lot of ground in a short time.
“It’s a great way to understand the needs of the showrooms and demonstrate how our products can meet those needs.”
Lee Robinson, Product Manager – Residential Fittings, added: “Our expanded product range is designed to deliver both style and functionality.
“For example, Ceratherm T25+ delivers precise temperature control and ease of installation, while Alu+ offers beautiful design and sustainability.
“Events like this help us bring those benefits directly to the people who are interacting with customers every day.”
The event follows on from a huge expansion in the range of Ideal Standard products available from CPS, which was outlined in this story.