Issues and trends in bathroom retail were under the spotlight in our first round table discussion, organised in conjunction with Kitchens and Bathrooms News.
Held at our new London Design and Specification Centre and chaired by design journalist Becky Sunshine, the event saw participants talking about key issues affecting their businesses with Ideal Standard and Sottini representatives.
It was organised as part of our drive to raise awareness of Sottini, which has been identified as our key consumer brand in the retail channel.
Topics covered included internet selling; pressure points for retailers; service required from manufacturers; protecting brands in the bathroom market, and; how to create displays which draw in customers.
Managing Director Stephen Ewer said: “This was a very insightful and interesting event that helped us to develop our understanding of issues facing bathroom retailers.
“The event highlighted the importance of adding value to consumers by providing the right level of experience and excellent customer service.”
The round table will feature in an upcoming issue of Kitchens and Bathrooms News, our media partner for the event.
As well as Stephen Ewer and Becky Sunshine, the participants were Jim Healey, Managing Director of Bodywash Bathrooms; Philippa Turrell, Editor of Kitchens and Bathrooms News Magazine; and Charlotte Schofield, Brand Manager at Just Add Water Bathroom Design Solutions.
Representing Ideal Standard and Sottini were Adam Evans, Channel Director for Retail and Gary Major, Retail Manager for Sottini.