Villeroy & Boch has launched Vea, a new premium range of taps and showers that reinforces our focus on design-led innovation and strengthens our position in the luxury segment.
Designed by renowned industrial designer Christian Haas, Vea offers a refined, classic contemporary aesthetic aimed squarely at the high-end market.
The range sits comfortably alongside leading luxury brands such as Axor, Gessi and Dornbracht, making it well suited to prestigious residential projects and premium showroom environments.
At the heart of the range is Villeroy & Boch’s ViPush technology, which combines push-button activation with intuitive temperature regulation through rotation.
This approach delivers a clean, minimalist appearance while enhancing ease of use and precision control.
Vea has been developed not only as a standalone tap and shower collection, but as part of a broader design story. The launch presentation – available via the link below – explores the inspiration behind the range, highlights its key features and benefits, and includes clear guidance on recommended product combinations to support specification and showroom merchandising.
Trade Marketing Manager Fabrizia D’Autilia said: “Vea is a strong statement range for Villeroy & Boch, firmly positioned in the premium luxury segment.
“Its design quality, combined with ViPush technology, makes it highly relevant for high-end projects and showrooms where innovation and aesthetics are equally important.”