Eye-catching new ranges have helped colleagues make new contacts with architects and designers at Europe’s largest hotel design show.
Named HIX, the event has been taking place at London’s Business Design Centre yesterday and today, attracting interior designers, architects and key decision makers from the hotel industry.
Non-Residential Marketing Manager Anil Madan said: “We had a very successful first day yesterday with a really positive reception to our stand.
“The stand design purposefully reflected and captured the vibe of La Dolce Vita collection: elegant and smart, yet relaxed.
“I’m delighted to report that the feedback from visitors reflected this and it is seen as smart, elegant and also quite intimate.”
This year’s focus for the stand was on making our product introductions the heroes of our presence to ensure they got the attention they deserve.
The new ranges La Dolce Vita and Solos are taking centre stage, along with the well-established and very popular Conca.
Displays featured key pieces from our La Dolce Vita selection, including 120cm washbasin, basin mixer and freestanding bath with bath shower mixer.
Conca furniture and accessories were displayed too in order to show the breadth and versatility of the collection and our Singular philosophy.
Also displayed was the Solos shower system, with a dual access wet room panel and i.life Ultraflat S shower tray.
Anil said: “Our sales team have made some great contacts with designers we’ve never met before and we’ve raised our profile again with the architecture and design community in London, the UK and indeed in Europe.
“It looks like day two will be good too!”
He added: “I’d like to thank the marketing team for their support in completing this challenging project and Brian Capon, Paul James and Chris Pearson for the build up and installation of our products, which involved them giving up evenings and weekends to make it a success.”
